Search Engine Optimization is the process in which you increase the quality and quantity of relevant content on your website or landing page to match search inquiries from web search engines such as Google, Bing, Yahoo, etc… SEO involves the use of keywords and phrases strategically utilized throughout a website or landing page to connect with customers searching for like words and phrases. Search Engine Optimization has become a vital part of today’s online marketing as it can usually be done organically at little to no cost.
These days customers want there problems solved NOW! It’s simply too easy to get the help they need with just the touch of a few buttons on their cell phones. If your website hasn’t been optimized for the right keywords (SEO) then your site will never be seen by your target market. Your customers will choose from a maximum of 3 to 5 options and those tend to be the first one’s they see.
Moral of the story is you have to invest in SEO or run the risk of going unnoticed and eventually OUT OF BUSINESS! We are all human and too many options just confuses us. We want Fast service at a Fair price but more importantly we want convenience. Simple is better and that is why it is a must to rank on the first page of the search engines.